Felicite Moorman is an award-winning technology entrepreneur and attorney with over twenty-five years of experience founding and building companies. She’s received EY’s Entrepreneur Of The Year® Award and has earned an international
reputation as a go-to IoT industry expert, developing pioneering strategic partnerships and unprecedented technology strategies and initiatives in the Internet of Things.
Moorman is the CoFounder and CEO of STRATIS and CEO of BuLogics, companies that pioneer groundbreaking IoT development across the globe. STRATIS is a Software as a Service (SaaS) platform for access, energy, and automation management and control for multifamily and student housing, as well as a Smart Cities Solution. BuLogics designs, builds, and certifies wireless devices and solutions for the Internet of Things.
Moorman is an international speaker and columnist, and has been featured in dozens of mass media outlets and publications. She has been featured as a thought leader in U.S. News & World Report, Fast Company, Chicago Tribune, Yahoo! News, Dell, Philadelphia Inquirer, Philadelphia Business Journal, the Huffington Post, amongst others. She’s also a frequent writer, speaker, and presenter on the Internet of Things and has been featured at SXSW, CES, NAA Campus Connex, MultiFamily Executive, Samsung Dev Con, BisNow MultiFamily, NAA Maximize, NAA Apartmentalize, Greystar Innovation Summit, Mill Creek Innovation Summit, and more.
Prior to BuLogics and STRATIS, Moorman launched the Emerging Technologies Division for GE’s Consumer and Home Electronics brand. Moorman quickly established her reputation in technology, engaging eight Fortune 500 companies in less than eighteen months, entering new vertical channels, and creating and beginning execution on the strategic plan to dominate the Internet of Things lighting peripherals market. Today the GE lighting line is a part nearly every home automation and security platform offered in the United States.
Early in her career, Moorman led a team that became the most sought after marketing and management partnership in Baltimore real estate. She expanded the companies to include nationwide finance, brokerage, legal and insurance offerings. Moorman oversaw $1.5 billion dollars of transactions in less than five years, including property acquisition management for the $500 million dollar expansion of Rutgers University.
Moorman recognizes the importance of giving back, especially within the Philadelphia community, and volunteers her time and expertise to the following organizations: MultiFamily Leadership (Advisor), NAA & NMHC’s Real Estate Technology Alliance (Technology Ally), Comcast NBCUniversal LIFT Labs Accelerator (Lead Mentor), SXSW (Mentor), Lean Startup Conference (Mentor), Philly Startup Leaders (Mentor), Dreamit Ventures (Mentor), and Greater Philadelphia Chamber of Commerce (Small Business Board Member). She is also a community activist and Chair of East Falls Forward, a Philadelphia Registered Community Organization focused on the revitalization of the Riverfront Business District. She is a graduate of the University of Maryland School of Law and a Law School Club Founder.